Finding Comfort and Community with Mimi’s Snuggle Blanket Company
At the heart of every great product is a story, and at Mimi’s Snuggle Blanket Company, that story is one of family, creativity, and a whole lot of cozy vibes. Founded by Lisa, a talented artisan with a lifelong passion for sewing, Mimi’s Snuggle Blanket Company has quickly become a beloved name in the Williamsport area for its handcrafted, personalized blankets that offer both comfort and style. Today, we’re taking you inside Lisa’s journey from a sewing hobbyist to a small business owner, sharing the story of Mimi’s Snuggle Blanket Company and the magic behind every snuggle-worthy blanket.
The Humble Beginnings: A Legacy of Sewing
Lisa’s story begins in her grandmother’s sewing room, where her love for sewing was first kindled. “My grandmother was a seamstress,” Lisa recalls, “and I used to go to her house after kindergarten. She had a little bed in her sewing room, and I’d fall asleep listening to the sound of her cutting fabric.” Those early memories left a lasting impression on Lisa, who began sewing herself and, over the years, continued making blankets for friends and family. What started as a personal passion turned into a business when Lisa’s daughter-in-law suggested she take her talent to the next level.
“At first, I thought, ‘Really? A business? Who needs more blankets?’” Lisa laughs. “But then I thought, why not? I jumped in with zero clue about what I was doing, and here we are, almost two years later!”
A Cozy Workshop with a Personal Touch
Lisa’s business quickly outgrew her home, leading to the creation of what she affectionately calls her “She Shed.” But don’t be fooled by the name—this is no ordinary shed. Lisa has transformed this space into a cozy, inviting mini-storefront where customers can experience the magic of Mimi’s Snuggle Blanket Company firsthand.
“I’ve got different sections set up,” she explains. “There’s a spot where people can see all the finished blankets, a little area to sit and chat, and a whole section for picking out fabrics.”
Customers are encouraged to be a part of the creative process, choosing their fabrics and seeing how Lisa’s embroidery machine works its magic. “I want people to feel like they’re not just buying something off a rack,” she says. “It’s about creating an experience. They come in, touch the fabrics, pick what speaks to them, and we make something that’s uniquely theirs.”
Made with Love, Customized for You
One of the things that sets Mimi’s Snuggle Blanket Company apart is its focus on customization. Lisa offers a range of options for customers who want something truly special, from custom embroidery to unique fabric combinations. “People love coming in and getting their hands on the fabrics,” she says. “I do a lot of personalized work—like wedding blankets with names and dates, baby blankets with birth stats, you name it. It’s all about making something that’s really theirs.”
Lisa’s passion for creating personalized pieces shines through in every blanket she makes. She’s always up for a challenge, whether it’s crafting a baby poncho or making a special blanket for someone’s beloved pet. “It’s just fun when people come in with these wild ideas, and I get to bring them to life.”
Balancing Growth with Family Time
As Mimi’s Snuggle Blanket Company continues to grow, Lisa is looking to expand beyond her local base in central Pennsylvania. While she loves the in-person interactions and the community feel of her business, she’s also mindful of finding a balance that allows her to spend time with her family. With eight grandkids and a husband nearing full retirement, Lisa wants to keep things manageable. “My goal is to have about 75% of my
sales online and 25% in person,” she says. “That way, I can still meet people and be part of the community, but also have the flexibility to enjoy life with my family.”
She’s also gearing up for some big shows this year, like the National Apple Harvest Festival and the Pennsylvania Christmas and Gift Show in Harrisburg. “These are huge events,” Lisa admits. “I’m a little nervous, but I’m excited to see how it goes. You never know until you try, right?”
Looking to the Future
For Lisa, success isn’t just about financial independence—though that’s certainly a goal. “I want the business to be self-sufficient so I’m not dipping into household money,” she explains. “But more than that, I want to enjoy what I do without it becoming a burden. I want to keep making people happy with my blankets, but also have time for the things that matter most.”
With her unique approach to crafting and her deep commitment to customer experience, Lisa’s vision for Mimi’s Snuggle Blanket Company is clear: continue creating beautiful, high-quality blankets that bring joy and comfort to people’s lives, while also embracing the freedom and flexibility that comes with running a small business.
Final Thoughts
Mimi’s Snuggle Blanket Company is more than just a business; it’s a labor of love that reflects Lisa’s passion for sewing, her commitment to quality, and her desire to create meaningful connections with her customers. Whether you’re looking for a cozy blanket to snuggle up with or a personalized gift that speaks from the heart, Lisa’s got you covered—literally!
So, if you find yourself in Williamsport, be sure to stop by Lisa’s She Shed and experience the warmth and creativity of Mimi’s Snuggle Blanket Company for yourself. And for those who can’t make it in person, don’t worry—you can still get a piece of the magic online. After all, as Lisa would say, “Life’s too short not to snuggle up with something special.”
Stay tuned for more stories about our local artisans and small business owners who are making a big impact in our community!